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The Ministry Of Industry And Trade Of Russia Contributes To The Creation Of A "Society For All Ages"

 On October 5, the V National Conference "Society for All Ages" began, at which topical issues of improving the quality of life of older people are discussed. This year's event is held under the title "Old Men Are Here", the key themes were opportunities for a full-fledged life in adulthood and building an effective system for supporting older people from the family, society, and government services.

The opening ceremony of the conference and the plenary session "Why Old Men to the State, Society, Family, Myself" was attended by the First Deputy Minister of Labor and Social Protection of the Russian Federation Alexei Vovchenko , the Director of the Department for the Development of Industry of Socially Significant Goods of the Ministry of Industry and Trade of Russia Dmitry Kolobov, the head of the working group on literature, Art and Folk Art of the Ministry of Culture of the Russian Federation Konstantin Kovalev-Sluchevsky, Chairman of the Commission of the Public Chamber of the Russian Federation on Social politics, labor relations, interaction with trade unions and the support of veterans Natalia Pochinok , Director General of the Timchenko Foundation Maria Morozova, Corresponding Member of the Russian Academy of Sciences, Dean of the Philosophy of Moscow State University Vladimir Mironov, Director of the Institute of Demography of the Higher School of Economics HSE Anatoly Vishnevsky, Vice-Rector for Development of the Academy of Labor and Social Relations Alexander Safonov, TV presenter Alexey Begak.

The participants of the conference noted the tendency to increase the share of Russian citizens over working age, which by 2025 will grow from 24.6% to 27%, and also stressed the importance of creating conditions for the realization by the elderly of their opportunities in the aspect of different spheres of life.

"Industry is a sphere that must also think about older citizens. These are consumers who make their demands for the product, its properties, from telephones to sophisticated software, "Dmitry Kolobov emphasized. - The task of the Ministry of Industry and Trade of Russia is to build a road with a two-way traffic: to understand the requests of consumers and to bring them to the producers. Enterprises need to develop in this direction. "

 At present, the Ministry of Industry and Trade of the Russian Federation has introduced a strategy for the development of production of industrial products of rehabilitation orientation to the Government until 2025. As noted by Dmitry Kolobov, it will contribute to the formation of production of goods that will improve the quality of life, including the older generation.

At the conference, representatives of government, business, non-profit and public organizations, Russian and international experts discussed the creation of conditions for active longevity, the perception of the older generation by the state and society, the impact of attitudes toward age on the self-perception of older people, the role of social and technological change, and Strategy of action in the interests of citizens of the older generation in the Russian Federation until 2025.

"Under the Ministry of Industry and Trade of Russia, a specialized resource center is being created that will promote the approaches of universal design, equally convenient for all categories of citizens," Dmitry Kolobov said. "We will promote the appearance of products necessary for the elderly in an affordable and high-quality format."

For reference

The conference takes place on October 5-6 with the support of the Ministry of Labor and Social Protection of the Russian Federation, the Ministry of Industry and Trade of the Russian Federation, the Elena Foundation and Gennady Timchenko.


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